The Wharton School at the University of Pennsylvania is one of the world’s most prestigious business schools. Just ask Donald Trump.
The school is made up of dozens of smaller groups – nearly 100 separate projects that all need an online presence. Wharton needed to maintain a consistent brand identity while keeping their development costs and time manageable.
We worked with Boston-based creative agency iFactory to implement a new visual design using OpenText Web Site Management. We collaborated with iFactory and the Wharton School to plan, develop, and deliver a series of websites under the new Wharton standards.
Here's everything we did:
- OpenText development and implementation
- Technical architecture
- Project management and coordination
- Content strategy and web writing consultation
- Ongoing visual design of web interfaces
- Governance planning
- Content author training
- Web team CMS training
The new Wharton website won a prestigious MITX award. OpenText Web Site management allows an IT team of only two to manage dozens of microsites and thousands of content pages within the Wharton master project. We continue to help the Wharton team roll out their new look and feel across the brand.